Alice et MamanAlice et Maman Contact: CÉLINE LIETAER
Who we are
Alice et Maman is a Belgian brand that has been creating, producing and distributing nightwear, homewear and loungewear since 2004. Our brand mainly focuses on dynamic and fashion-conscious ladies & women who love pure simplicity and have an eye for refined details.
Our collection consists of 4 different lines: nightwear, homewear, pregnancy/maternity and knitwear (during winter) or beachwear (during summer). We emphasize simple concepts/lines, elaborated in soft fabrics and contemporary colours. We strive for a high quality finish. Alice et Maman is distributed in about 80 points of sale. We are mostly active in Belgium & some new stores Europe: lingerie stores, experience shops and concept stores.
Fair trade is of utmost importance to us. We work together with suppliers who strive to work as ethical as possible, just like we do. We find it important that all our goods are made in correct conditions. We also make sure that all fabrics are provided with the Oeko-Tex Standard 100 label. This label guarantees that the end product does not contain any harmful substances and color fastness and wash resistance are included.
In addition, we try to choose natural materials such as organic cotton, viscose, modal, wool,… as much as possible so that we can contribute to a more sustainable and ecological way of creation and production. We strongly believe in the principle of slow fashion, where fair trade, eco friendly, artisanal and organic are the key items to achieve a consistent way of creating our brand, product & story.
A story of women for women…
JACQUETBOSLAAN 9 , DOTTENIJS 7711 Belgium
Buissonnière: the unique story of a Belgian family passionate about fashion
Buissonnière is a Belgian clothing brand that focusses its activity on core values such as family, authenticity and joie de vivre.
Buissonnière is also an exclusive brand: the company develops and creates its own collections that are sold only in its own shops and on its website.
The philosophy of Buissonnière from day one has been to offer a coordinated, refined, high-quality assortment with a continual focus on using natural materials to make clothes. Its collections meet the current needs of families, respect their budget and adapt to every event.
1983: The origin of the brand
30 years ago, Myriam and Christian became the proud parents of a baby girl, Laurence. Myriam, who had always dreamed of having a daughter, could not find high-quality clothing to dress to her according to her taste at affordable prices in the shops. She therefore decided to make the pretty clothes she wanted for her baby herself.
1985 Buissonnière is born!
The little outfits Myriam makes are an immediate success with her friends and family. In 1985, along with her husband, they go all in and decide to create, together, a first collection for children called “Buissonnière”. The family business is launched!
1989: Opening of the first store
After some private sales at friends’ homes, Myriam and Christian quickly develop the brand. Initially, their children’s playroom serves as their first shop. In 1989, the first real point of sale opens in Wavre.
1990-2009: Development of the collections
Over the years, the family grows and Laurence has three little sisters. The Buissonnière clothes also develop: first clothing for babies and children, then a line for teenagers, and finally adults.
2010: Launch of the e-commerce website
Buissonnière follows the trends and adapts to new technologies; in 2010, the brand opens its online shop which has since grown steadily and allows families in many European countries to finally purchase Buissonnière clothes from their own homes as well.
2014: Official purveyor to the Belgian royal court
Since its creation, the brand is known for the refinement of its clothes and benefits from the confidence of the Belgian royal family. The title of Purveyor to the Court was granted in 2014 by King Philip.
2015: Buissonnière celebrates its 30th anniversary
Although multinational chains currently dominate the ready-to-wear market, Buissonnière maintains its presence and desires to preserve its know-how and values of creativity and quality. It is still and always has been a small Belgian family business: the second generation has arrived and is infusing the brand’s development with dynamism and modernity.
But Buissonnière is more than the story of a family. It is the story of passionate young people who did everything to realise their dream of creating a clothing brand to dress every generation in perfect harmony with the current fashion trends.
143 Boulevard de l’Europe Wavre 1300 Belgium
Kortrijksesteenweg 1119 Ghent 9051 Belgium
Engelse Wandeling 2 A-B bus 12 Kortrijk 8500 Belgium
Wezembeeklaan 118 Kraainem 1950 Belgium
Carine GilsonCarine Gilson
“As day subtly turns to night and the hours steadily string by, the dream, at once airy and elegant, comes within reach. Pleasurably palpable.” – Carine Gilson
Carine Gilson’s story harks back to the 1990s. A freshly-minted graduate of Antwerp’s prestigious Royal Academy of Fine Arts, where she studied fashion, Carine Gilson discovered Maille France, a small Brussels atelier that manufactured fine ladies’ underslips. She immediately fell in love with the world of lingerie.
Carine Gilson decided to acquire the workshop and, with sheer dedication, set out to work on silk, lace, and exceptional materials. In the fashion of the boundlessly creative and refined lingerie creations of yore, Carine Gilson embraced this new adventure, taking her passion to the next level to create unique, breathtaking pieces in her Brussels atelier.
The designer soon launched her couture lingerie line, Carine Gilson, a synonym for a world filled with incomparable beauty.
In no time, the press and finer stores from Japan, England, Italy, and America came calling. Buyers from renowned stores recognized the rare quality of these creations, which conjure the bygone enchantment of times past within our changed, modern world.
The prestige of Carine Gilson’s lingerie has grown quickly thanks to the unwavering excellence of her creations. In the House of Carine Gilson, every piece is lovingly crafted by hand. Perfection and finesse espouse rigor and passion. Lace incrustation is raised to an art form.
2018 saw Carine Gilson soar to new heights, with a redesigned logo that captures her very essence: two light, delicate wings of a bird on the verge of spreading in a gentle, feathery stroke.
Her new boutique on Boulevard de Waterloo in Brussels was designed by architects David & Nicolas who, together, created a subtly polished space celebrating Carine Gilson’s unabashed femininity and unparalleled refinement.
Symbolic of this ascent with wings aloft, the ready-to-wear and couture collections have been developed to take on an evocative and delicate turn. Here, the exceptional always takes center stage. In her incomparable signature style, Carine Gilson now designs for day, evening, and night.
26 Boulevard de Waterloo Brussels 1000
Eskimo, a family business from Ghent – Belgium, has specialised since 1906 in the creation and production of nightwear and underwear for the entire family. So you can enjoy feeling comfortable, day and night.
Each season, Eskimo brings you a large choice of contemporary pyjamas and and nightgowns, especially designed to give the optimum comfort to allow you to relax, rest and … sleep.
The combination of soft, natural materials and loose fitting designs, will offer you maximum comfort with the freedom to move which combine to keep you nicely warm in winter, cool and airy in summer.
Sweet dreams …
Bonneterie De Groote Belgium Autostradeweg 2 Melle 9090 Belgium
Fred & LuisFred & Luis
In 2013, I (Sybille), mother of 4 boys & married to Frédéric, launched the 1st swimwear collection of Fred & Louis.
Based on leftover fabrics & sewn in a very small unit belonging to NGO A Way With You in Pondicherry this first collection tried to fill the market with a perfect product. Really important in my eyes are
- sustainability 🌱
Thanks to the extremely soft inside net which is sourced in France, the prints designed in Belgium & produced in Portugal, I can try to ally elegance, comfort, softness and sense of detail for the swimwear collection.
After a while, we’ve decided to add some boxer shorts & a nightwear collection to our range…
The search of materials and patterns is my playground. The collection stands out by the subtlety of the details but also it’s sustainability🌱!
All coton fabrics are sourced personally once a year in Delhi. I select fabrics within leftovers from overproduction… This is a kind of upcycling & enables us at the same time to offer you loads of choice in very limited quantity… almost like a tailor-made brand.
The guideline of the brand : family, which is to be found everywhere across the collection. Firstly, through our brand name : « Fred & Louis » Fred being the dad & hubby and Louis, the 2nd of our boys . Secondly, all the names of the collection refer to our children, nephews, close friends’ children!
JoseffaJoseffa Contact: Sibille Diederichs
all Joseffa products are made from re-used or recycled material.
A minimum of 95% of all used materials have a circular origin.
Av des Combattants 146 Bousval 1470
Maison MarcyMaison Marcy Contact: Marcy Szwarcburt
Tales and Tailoring
Created in winter 2012, with passionate know-how, and addressed to informed connoisseurs, the new Belgian brand created by Marcy Szwarcburt reflects an original concept of nightwear to be worn both indoors and outdoors during the day as by night, chic and trendy.
An absolute Must Have for the happy few
A subtle blend of cool elegance, nonchalance and an aristocratic dandy fantasy.
A quintessential dress code for the cream of the crop
A variation of subtle materials and very high quality accessories has been selected to create this collection and translate the brand’s philosophy.
Pure Pima cottons, double and triple twisted, crisp poplins, oxfords or plain or lined cotton satins, checks or dots.
Exclusive prints are created each season according to its theme.
Mother-of-pearl buttons, braids, piping, and edging finish the garment which will be embroidered with interlaced double MM for the final touch.
The man behind the brand
Marcy Szwarcburt created his first pajamas in 1984
After more than 22 years at the helm of Donaldson and five years of wise thinking, Marcy has kept intact his aesthetic sense and his taste for things well done.
His know-how and his passion for beautiful materials, impeccable cuts and finishes as well as a very personal sense of humor are found in his new creation Maison Marcy
rue de l’Abbaye 7 Brussels 1050 Belgium
Wie zijn we?
Woody ken je vast wel van de kleurige pyjama’s en slaapkleedjes. Het merk pakt elk seizoen uit met pyjama’s en homewear in drie dierenthema’s. De drie dieren komen tot leven op de pyjama’s, slaapkleedjes, het bedlinnen, de zwemkledij en de pantoffels.
Het Belgische pyjamamerk, met hoofdzetel in Gent, viert in 2019 reeds zijn 25e verjaardag. Sinds de oprichting van Woody in 1993 zijn originaliteit en kwaliteit de stokpaardjes geweest in het ontwerp- en productieproces. Uitmuntende kwaliteit is reeds sinds het prille begin ons stokpaardje.
Vandaag is dit niet anders. We ontwerpen en produceren bij Woody nog steeds met dezelfde mindset. Natuurlijk zijn de ontwerpen door de jaren heen veranderd maar bij Woody kan je vandaag nog steeds rekenen op dezelfde vaste waarden: dierenthema’s, strepen in alle vormen en maten en natuurlijk glow-in-the-dark!
Woody is erin geslaagd om met haar collecties ieder lid van de familie te kleden in originele en kwalitatieve night- en homewear. Met Woody Original, Woody Boyzzz en Woody Girlzzz biedt het merk verschillende stijlen voor verschillende smaken, maar wel voor àlle leeftijden. Bovendien beperkt Woody zich niet enkel in night- en homewear. Ook ondergoed, zwemkledij, leisurewear en accessoires vind je terug in ons aanbod.
Naast fysieke winkels in België, heeft Woody ook een eigen webshop waar collecties online kunnen gekocht worden.
The Woody Group, een bedrijf met een hart voor mens, dier én planeet
Bij Woody hechten we enorm veel belang aan de kwaliteit en duurzaamheid van onze pyjama’s. We vinden het dan ook super om te zien hoe onze Woody-pyjama’s jarenlang worden gedragen, en zelfs worden doorgegeven aan zusjes, broers, neefjes en nichtjes. Tegelijkertijd zijn we ons bewust van de negatieve impact van de modeindustrie op onze samenleving.
Duurzaamheid reikt voor ons dan ook veel verder dan enkel de kwaliteit van onze kledingstukken. We kiezen ervoor om de Woody-collecties te produceren en te distribueren met respect voor mens en milieu.
Dulle Grietlaan 1 Gent 9050 Belgium