Mustafa Ataman graduated from Francisco Ferrer School of Fashion with Honors and received the MAD Lookbook Prize 2018. Ataman started his career as a designer in Paris for Delphine Murat and then worked at Atelier David Szeto. Later on he moved to Istanbul to work alongside the stylist company Hakaan.
In 2018 Ataman went back to Belgium where he developed his own brand and collections. He participated in many fashion events such as MAD Sales, Maison des Modes in Roubaix, Balthasar in Sablon and different pop-up stores in central Brussels.
The first Ataman permanent store opened in Brussels in 2022. It is settled in in the historical neighborhood of Marolles in a small brick house, close to Place du Jeu de Balle.