Info
Since the appointment of Glenn Martens as Creative Director of Y/Project in 2013, the Paris based label has combined conceptual and inventive detailing with playful proportions and a witty take on historical references.
At the core of Y/Project, Martens has since established an emphasis on individuality and independence. Fusing the energy of the street with thought-provoking silhouettes, his unique take on interpreting masculinity and femininity blends eccentric references with unisex looks that transcend versatility.
In June 2017, Y/Project won the esteemed ANDAM Grand Prize, one of the most respected recognitions in fashion worldwide. And in September 2017, Glenn Martens was selected as one of the Business of Fashion’s 500 people shaping fashion globally today.
Martens’ contemporary expression has created a fascinating narrative for the brand, leading to an impressive period of growth earning both critical acclaim and commercial success. Y/Project has solidified its position within the luxury market with over 150 stockists.
Howlin’
Howlin’Info
ABOUT
We are an Antwerp based knitwear brand.
Since 1981 we have been producing quality knitwear in Scotland and in 2009 we launched our new label Howlin’ (scottish slang for smelly). The way of manufacturing remains traditional but Howlin’ offers more room for fantasy in shape and pattern.
At Howlin’ we strive for timeless, playful products that are made with care. So whether it is a scarf or a shaggy waistcoat; all our products are individually manufactured and hand finished by traditionally skilled craftsmen in either Scotland, Ireland or Belgium using the highest quality yarns possible.
Small is beautiful.
MADE IN SCOTLAND
Scotland has a long history of producing the best knitwear in the world and we are happy to be involved in it for over 30 years.
Since the start of Howlin’ our goal was to bring a fresh somewhat twisted approach to Scottish knitwear while respecting its rich heritage. Keeping the best of the old techniques and mix it with new technology, patterns, colors and ideas.
In an ever faster and more automated economy we are happy to slow things down and have our focus on well made products. It’s a niche, we know, but we like niche products, a lot. Just like a small record label doing hand stamped 7 inches with personal liner notes. It’s the beauty in the details.
Each Howlin’ garment is handled individually and tenderly, throughout its entire production, from the first precise stitch to the delicate pressing and folding.
All our yarns are carefully sourced according to their quality and sustainability standards. Our beloved planet earth has a special place in our heart and we think it’s the best planet out there (as far as we know) so we want to have the lowest impact on it as possible.
Our natural yarns come from local mills, some even complete all the stages of yarn production under one roof. This includes grading, scouring and dyeing fleece before colour blending, carding, spinning, twisting and balling to produce this unique 100% pure Shetland yarn.
A quality which is often imitated but never duplicated.
MADE IN IRELAND
Over the years we have been working closely with a small Irish family run company established centuries ago.
Together with these master crafts people we produce the highest quality knitwear with local Irish yarns.
We have to admit, at first we got strange looks when we came up with our ideas but that changed over the years, now it’s simply that classic smile when they see a new Howlin’ design.
We are very happy to contribute to this unique art and craft which is not only beautiful but also important culturally to remain alive.
Producing in Ireland (and Scotland, and Belgium) not only means you have a truly unique product in your hand, it also means that the people making your goods are well paid and looked after.
MADE IN BELGIUM
Next to our Scottish and Irish knitwear we are happy to create products in our home country Belgium.
Together with several small factories in Belgium, each carefully chosen for their own speciality, we managed to make a diverse range of products which include lighter weight knitwear, jersey and towel fabric garments.
Our goal was to create durable, functional and original products which far outlives seasonal trends.
All pieces are produced in small batches and with close attention to details.
Extra special is the fact that for our jersey we don’t import fabrics but that we knit everything entirely in-house.
Therefore we can proudly say that all our Howlin’ products are truly 100% produced in Belgium.
Nationalestraat 20 Antwerpen 2000 Belgium
Kopstraatje 3 2000 Antwerp Belgium
Info
WE ARE PRINT MAKERS,
WE DESIGN EXCLUSIVE PATTERN FOR FASHION BRANDS AND DESIGNERS. WE CREATE STRONG URBAN GRAPHIC PATTERN INSPIRED FROM LIFE STYLE.
31 rue de Lausanne Brussels 1060 Belgium
Info
Since she was little, Jo De Visscher [°1976] is bitten by the fashion bug. She starts working with scraps of fabric which she turns into full silhouettes for her Barbie dolls and gets her mother to knit matching miniature sweaters.
While growing up, she sews her first skirts on an old sewing machine without having any formal training.
She studies maths and science and, as a teenager, becomes fascinated by an article on the restoration of the frescos in the Sistine Chapel. The article has such an impact on her that she decides to enrol in the Royal Academy of Fine Arts in Ghent, where she studies painting and specializes in restoration of contemporary art. She graduates in ’99, learns the ropes at the S.M.A.K., MuHKA and Kunstmuseum Bonn and finally starts her own restoration company (contemporary art conservation) in Brussels.
She’s asked to collaborate on the exhibition ‘Mutilate?-Vermink?’ — curated by Walter Van Beirendonck — at the MuHKA and this project rekindles her passion for fashion. Jo follows her heart, says goodbye to restoration and hello to fashion and clothing. She does an intensive course in pattern making, learns proper sewing properly this time and studies fashion design at night school. She also freelances for the Royal Museum of Fine Arts in Antwerp.
In 2007, her final year show generates such a buzz that she decides to design and market her own ‘jodevisscher’ collection.
Hoornstraat 6 Gent 9000
Doriane van Overeem
Doriane van OvereemInfo
The accidental elegance of DVO creates sincere and ethical clothes, made for you in Belgium with guts and passion.
Fast-Fashion killed creativity and how we value our clothes. We tend to forget easily: “who made my clothes ? What is the price to pay to get this super good deal that crossed the oceans ?” Fashion is the second most polluting industry right after fuel, it is time to protect our planet.
If not now, when ? If not you, who ?
Today, as we move slowly towards gender equality, we can see another version of our future. So we can finally feel good in our body and mind, free from fears and anxieties. We know how it is to feel powerless about the human abuse in the clothing industry and feel the pressure of others because of how we look, either too prude or too sexy, bossy, bitchy. Everyone deserves to be whoever they want. Just like you, we feel frustrated living in a consumer society that does nothing for the ecological cause. We support your desire to consume less, by choosing better, to make it last.
Doriane van Overeem is a Belgian fashion designer, who graduated from La Cambre Mode(s) in Brussels and developed her skills in the studios of Manish Arora, Bernhard Willhelm, Meadham Kirchhoff and Louise Gray. She collaborated with : AEG Electrolux for the Care Label Project, Belfius, the Galeries Lafayette Paris, Disney and styled celebrities such as Natalia Dyer (Stranger Things), Phoebe Waller-Bridge (Fleabag), Marie Gillain, Ciara or Yuko Takeuchi. DVO has also been published in Glamour, Elle, Marie Claire, People Style Watch, 25 ans.
Purchasing a DVO piece, is supporting a local company which is totally transparent with you. For each product, you can find a size guide, the composition is precisely explained as well as the time of manufacture, so you know exactly what you are paying for. Each piece goes through a strict fitting to make sure it is comfortable, and as much as possible easy to care for. You can track your package anytime and you have up to 14 days to exchange your order. We can repair your piece if any unexpected use appears, so you can keep your clothes even longer. All pieces can be custom made, cause each body is different and unique.
If you are still not sure whether buying a DVO piece, you can regularly meet us during pop up stores, visit our atelier or stores where DVO is being sold. Or if you ever dreamed of learning how to stitch ? Come take a lesson with Doriane herself, anything is possible !
If you want to feel unique or just a little special, DVO is produced in limited quantities in Belgium, so you’re sure you get an exclusive product. If you don’t want to waste your time in stores, decrease your impact on global warming or stop exploiting humans or animals, we are here to help you in this transformation.
With DVO, we’d like you to feel ready to face any situation, as you will not only be comfy in your clothes, in your moves, but also in your mind because you will get a chance to make this world a better place. We’re taking you to a committed and honest fashion, with no concession, true to itself and its values; get that feeling by wearing DVO.
Buy less. Choose well. Make it last.
Chaussée de Tirlemont 281 Gembloux 5030 Belgium
Krjst
KrjstFabrieksstraat 15/19 Zaventem 1930 Belgium
Valentine Avoh
Valentine AvohInfo
About
BETWEEN PASSION AND CRAFTSMANSHIP
THE DESIGNER
Valentine Avoh
Located in the heart of Brussels, the Atelier Valentine Avoh offers light, refined and playful wedding dresses in a Haute Couture spirit, combining surprising details and timeless cuts.
Graduated in fashion design from the London College of Fashion, the Belgian designer worked for more than 10 years for prestigious international houses such as Alexander McQueen, Alexis Mabille and San Andrès Milano.
While completing her first wedding dress in 2009, Valentine fell in love with the handcrafted process. Five years later, she launched her own brand and then opened her atelier in Brussels in 2017, where she creates each piece in the manner of the greatest names in Couture.
Inspirations
From Rita Hayworth’s undeniable glamour to the mysterious sensuality of Marlène Dietrich, Valentine’s universe is a mix of cinematographic and musical references. The songs of Billie Holiday and Ella Fitzgerald exude their charm in her creations.
From the first sketch to the finished product passing by the paper pattern, each pieces is made by hand in my Brussels workshop. The perfect equation to give you that feeling of intimate luxury and discreet elegance that only bespoke craftsmanship can provide.
In my constant quest for quality, I sources fabrics exclusively in Europe; in Italy, in France and of course in Belgium, from the same suppliers as those of the Haute Couture houses. I also develops some of my own unique embroideries in partnership with my suppliers in order to offer you truly unique pieces who embody the characteristic of the Atelier’s dna.
75 BOULEVARD SAINT-MICHEL BRUXELLES 1040
Nathalie Vleeschouwer
Nathalie VleeschouwerInfo
Nathalie Vleeschouwer offers the kind of subtle elegance to women of character who want to enjoy life actively and confidently.
The Belgian designer launched her collection in 2011, but the roots of her fashion house go back as far as 1990. Inspiration is derived from all corners of the globe and distilled by Nathalie and her team at their headquarters in Antwerp. Because the soul of the collection is inextricably bound to the designer herself, it has an authentic style and is continually evolving, just like Nathalie’s creative ideas.
Experience, craftsmanship and lasting partnerships with a handful of suppliers and workshops form the basis of every garment that bears her name. Made with love, so that you can wear it again and again, and mix & match it with different items every season. Where the creativity of this collection – released once every six months – stops, yours begins.
Who is Nathalie?
Nathalie Vleeschouwer really does exist. She is not just the designer of the collection; she is also a wife, the mother of three children and two dogs, a traveller, nature lover, city-tripper, swimmer, connoisseur, and so much more.
Nathalie actively enjoys life and the clothing she wears plays an important part in this. It gives her confidence and supports her in all her activities, making it an essential part of her life.
There may be only one Nathalie Vleeschouwer, but many women can identify with her.
Why did she create the collection?
Nathalie Vleeschouwer’s interest in fashion stems from her childhood. Her father was a purchaser for a clothing chain, and as a child she loved nothing more than to accompany him to the big clothing factories. The Antwerp Academy of fashion was a logical next step in her career, but she decided – at the age of 22 – to swap the Academy with learning from practice. This resulted in the launch of Fragile, a maternity wear collection, in 1990. In those days, making fashionable maternity clothing was unheard of. That is how Nathalie became a global pioneer in the world of maternity fashion. The collection was a great success, all the way from Antwerp to Tokyo, and many brands have since followed in Fragile’s footsteps.
Having won the Womed Award in 2010 for female entrepreneurship, Nathalie felt she was ready to embark on a new venture in addition to Fragile. To underscore the authentic style of this new collection she decided to give it her own name: Nathalie Vleeschouwer.
The first collection was presented at the international trade fair in Paris in September 2010 and was available in shops in the spring of 2011.
What does the company Natale do?
Natale stands for Nathalie, and also for the Italian word for ‘birth’.
The family business comprises two collections: Fragile & Nathalie Vleeschouwer. Both are the artistic creations of designer Nathalie Vleeschouwer. The management of Natale is in the hands of Nathalie herself and her husband, Jan.
A staff of approximately 40 work hard every day, prominently or behind the scenes, in a wide range of jobs from pattern designer to sales assistant. By outsourcing as little work as possible experience is combined, ensuring a dynamic business culture.
Who makes your favourite pieces?
Nathalie Vleeschouwer is the head designer of a creative team, and collaborates with her own pattern maker. Each design is developed in detail by our team. We strive to build relationships of trust with all our suppliers and manufacturers, in which transparency and long-term cooperation are of the essence. We regularly visit our partners on site with a view to strengthening our ties and building a genuine relationship of trust and mutual respect.
Socially responsible entrepreneurship and sustainability
Respect for people, the environment and society are key values at Natale.
By opting for quality goods at fair as a starting point, we hope to contribute to enhancing the sustainability of the fashion industry. We deliberately choose to release only two collections a year and are adverse to hypes as well as overproducing. By adhering to this long-term vision we can make honest fashion that you will enjoy for many years to come and in which both the maker and the wearer take pride.
Our collections are produced without any use of child labour, in pleasant working conditions and for honest wages by audited suppliers with whom we build up partnerships with a long-term vision.
Keeping our creative, commercial and administrative departments under one and the same roof in Antwerp ensures that Natale’s environmental impact remains limited. We make every effort to minimise our ecological footprint throughout our production chain as well. This is one of the reasons why we have been sourcing more than half of what we produce from Belgian manufacturers for over 20 years. The remaining half is primarily produced in Europe.
Step by step, we aim to integrate more ecological fabrics into the collection every season – depending on the offering – while always maintaining a correct price/quality ratio.
Kammenstraat 82 Antwerpen 2000 Belgium
Kammenstraat 82 Antwerpen 2000 Belgium
Onderbergen 17 9000 Gent Belgium
Grote Markt 62 2500 Lier Belgium
Ernest Allardstraat 8 Brussel 1000 Belgium
Driehoeksplein 8 Knokke-Heist 8300 Belgium
Natacha Cadonici
Natacha CadoniciInfo
Of Italian and Russian origin, everything predisposed me to become a designer and craftsman: Russian great-grandparents breeders of Astrakhan sheep, a daddy shoemaker who worked diligently with his sewing machine and maintained joyful contact with his customers, a mother who had made-to-measure dresses at a local seamstress and an Italian aunt who had set up her own beauty and hairdressing salon in the center of Milan, a magnificent woman, sunny, stylish, smiling, full of energy.
After studying at the Free University of Brussels (Roman Philology / Letters), then in Fashion Design (Institut Saint-Luc), I decided, in 2006, to create some tops that are sorely lacking in my wardrobe: tops that are elegant but not too much, comfortable but stylish.
I am going straight away for viscose jersey because it is an ultra comfortable material, very pleasant on the skin, natural, easy to work with, easy to wash, which lasts over time.
But to give it a more stylish look than a simple T-shirt, I quickly decided to add some nice details:
– other materials such as cotton, wool in cutouts
– asymmetrical necklines that you can’t see anywhere else
– punchy graphic elements, like piping, ribbed edges, which give light to my basic colors: navy blue and black. The ribbing that I create are knitted exclusively for my brand. They are therefore not found anywhere else!
MADE IN BRUSSELS
Beautiful, joyful, luminous and lasting
One of the recognizable characteristics of my work is the use of ribbons that finish the garment in the neckline, the sleeve ends and the bottom of the tops, with peppy and bright colors: a base of mostly ecru with touches of fluorescent orange, fluorescent pink, fluorescent yellow, copper lurex etc. These ribbons are designed by me: I select, among 200 different colors from my manufacturer, the right combination of colors, the height of the lines, the best fabrics. These 100% cotton creations are produced exclusively for my brand in the north of France. You won’t find them anywhere else!
Make in a small conscientious clothing workshop in Brussels
From the start, I have all my creations made in a clothing workshop in Brussels which has excellent craftsmanship. I found Alicia a bit by chance and how lucky I was to cross her path: she works for all Belgian designers, including the cream of the crop! I am proud to give a job to this super Polish woman who set up her business on her own in Belgium and hired 4 seamstresses who were her colleagues in Poland. Over time, we have developed a very nice relationship of trust, respect and we understand each other in a single glance.
Alicia and her employees work at their own pace, without pressure and she practices fair prices for all which allow her to pay her 4 seamstresses with dignity and fairness. I really feel that she makes my designs as if they were her own: conscientiously, with love and with a smile. They all always discover my new models and my new fabrics with curiosity and impatience. They love my design and therefore work with it with pleasure, which is priceless to me.
All the advantages of preorders
- It reduces the use of the earth’s primary resources
- It allows me to have more cash, which is more comfortable for me
- It allows me to dare more to offer you less commercial and more daring models since I only invest money in a prototype and not in a complete blind production without knowing if this new creation will please you or in what sizes will I sell it
- It allows me to make the best use of certain exclusive fabrics that I only have in limited quantities: I only produce the right sizes that you pre-order; I can thus satisfy all of you; whereas when I was producing blind I had some models left in unsold sizes and some of you were frustrated that you couldn’t order it in their size since I no longer had this precious fabric
- It allows me to offer you creations that are really in line with the weather and adapt to it
- It allows my clothing workshop to produce at a much more humane pace: the seamstresses sew throughout the year instead of having to produce a production that must last 6 months in a single month
g requires a little patience. This is not a compulsive purchase but a real crush. I am also very available by email or phone to answer all your questions. I am committed to offering you sustainable, soft, joyful creations that will do you good. And you have a double pleasure: that of pre-ordering and that of receiving it a few weeks later.
Rue du Marché au charbon 62 Brussels 1000 Belgium
Terre Bleue
Terre BleueInfo
Terre Bleue philosophy
Terre Bleue is a stylish, Belgian casual chic collection that makes women, men and kids feel good and that gives them confidence and trust in life. Modern clothing that looks and feels natural. Since 2002 Terre Bleue is linked to young, active and dynamic women that are fashionable and strive for balance, authenticity and joy of life. Men have found their way to Terre Bleue as well. Our mens collection offers a pleasing mix from stylish and adventurous, from classic to tough. It is the ultimate brand for the fashionable epicure.
Children also love Terre Bleue. The sparkling colors and nice models correspond precisely with their world, and thanks to the excellent quality they can carefree play and enjoy.Our collections are easy to combine within the different themes and with the rest of your wardrobe. You can wear Terre Bleue to any place and occasion. At work, on holiday or even to festive events; every moment is a Terre Bleue moment. Small or tall. Man or woman. With Terre Bleue you are exactly who you are. Welcome to the world of Terre Bleue!
Terre Bleue history
The Belgian label Terre Bleue was established in 2002 and is part of the company Duror/Two Faces, a flourishing family company runned by Dirk Perquy who represents the third generation. Recently his son Peter joined the company so that the tradition is assured. The roots of Terre Bleue go back to 1938. Maurice Perqui, his wife and his brother Jozef established the Perquy-Braet company. It was a wholesale in textile products; especially caps, scarves and stockings. A strong brand demands its own boutique that reflects the total image of the collection. That’s why Terre Bleue opened its first concept store in Ghent in 2004. More boutiques would follow soon. The former kids collection CF Company, that was the inspiration for the Terre Bleue womens collection, was renamed Terre Bleue in 2008.
Since the summer of 2009 the Terre Bleue universe expanded with its own men’s collection. Since then Terre Bleue has become a real family brand.The number of boutiques is growing and the gamma is always enlarging. To establish a total look, Terre Bleue launched a women and kids shoe collection in 2010 that is intensively connected with the clothing collection. With the Spring collection of 2012, the boutique in Knokke was the first to be transformed into a new shopping concept. Shortly after that, the 12th Terre Bleue boutique opened its doors in Nieuwpoort; a family store that is designed according to the new concept.In the same year the brand also celebrated its 10th birthday! Grow continues in 2013.
‘s Gravendreef 24 Nazareth 9810 Belgium